The one-on-one approach to persuasion isn’t necessarily the most efficient, but it may be the most effective for the vaccine holdouts who have resisted every other large-scale push....
We know it can work because it already has.
One group out there doing the intensive, small-scale work to raise vaccination rates is the Southeast Texas Faith & Community Leaders Coalition, [an expansion project of TMO] based in Beaumont. Six team members told the editorial board last week that their community, like so many, is awash in vaccine conspiracies. Coordinator Mary Scott said the group has been going directly to apartment complexes with accurate vaccine information, and got approval from some Beaumont businesses to engage with customers about their vaccination drives. The grassroots team got 88 people vaccinated two weekends ago through churches and other centers....
Lamar University student [and TMO organizer] Ricky Mendoza said conversations with Hispanic community members revealed concerns about fertility and the vaccine, which numerous health experts have debunked. (And the American College of Obstetricians and Gynecologists issued a strong recommendation recently that pregnant women should get vaccinated.)
Mendoza said he’s finding that one-on-one conversations with people, in English and in Spanish, are slowly changing minds.
[Photo Credit: Southeast Texas Faith & Community Leaders]
Coalition Brings Vaccines to Beaumont Residents in At-Risk Areas, Beaumont Enterprise [pdf]
Putting Our Faith & Commitment to Democracy in Action, Southeast Texas Faith & Community Leaders